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Issue 14 · Spring Cohort Admissions Open

The design school for people who don't have four years and a tuition loan.

IWTD I is a 12-week, mentor-led certificate program in UX, product, and graphic design. Built by working senior designers from IDEO, Cooper, Figma, and Airbnb — and finished by graduates who are working as designers within six months.

Next start
May 11, 2026
Format
Cohort-based · Live crits · Remote-first
Tuition
$6,400 · 18-month plans available
Students in a Spring cohort gather around a whiteboard during a live studio crit session.

A note from the studio

Twelve weeks is not a marketing number. It is the time it takes a curious, focused learner, paired with a working senior designer, to ship a portfolio strong enough to interview at a real design team.

We started IWTD I in 2019 because the design education landscape had drifted toward two extremes. On one end, four-year programs that ask for a tuition loan and a leap of faith. On the other, an infinite scroll of self-paced video courses that leave you alone with a Figma file and no idea whether the work is any good. Neither model answers the question most career-changers are actually asking: can someone who already does this for a living look at my work, tell me what to fix, and help me get hired?

So we built the third way. A cohort-based program with a fixed start date, a published curriculum authored by former IDEO and Cooper design leads, and a 1:8 mentor-to-student ratio that puts a working senior designer inside your inbox every week. Every portfolio leaves the program reviewed by an external panel of design directors from companies that hire designers — a credential no other online bootcamp, to our knowledge, currently offers. We graduate job-ready designers in 12 weeks, and we publish the placement rate, the salary data, and the methodology of the third-party audit that verifies both.

If you have been circling this idea — a career in design, a portfolio you are proud of, a working community of people who take the craft seriously — the next section tells you what twelve weeks here actually looks like.

Verified outcomes · 2024 third-party audit, GreyB Research

The numbers we publish, and the methodology behind them.

We commission an external audit of every cohort's placement, salary, and satisfaction data. Below is the headline set from the 2024 review covering the 2023 cohorts — the full methodology is published in our outcomes report.

93%

Job placement rate within 180 days of graduation, across 14 cohorts since 2019.

Source: GreyB Research 2024 audit, n = 1,184 graduates.

$24.5K

Average graduate salary increase within 12 months of completing the program.

Source: 2024 alumni survey, n = 812 respondents.

5,400+

Graduates working in design across 47 countries, as of January 2026.

Source: IWTD I internal alumni registry, Jan 2026.

71

Net Promoter Score across the 2023 and 2024 combined cohorts.

Source: post-program NPS survey, administered by an independent panel vendor.

The 12-week structure

Four chapters. One shipped portfolio.

Each phase is a three-week sprint with a deliverable that goes into your portfolio. Every deliverable is reviewed by your mentor and at the end of the program, by an external panel of hiring design directors.

  1. Chapter 01

    Foundations & the craft of seeing

    Weeks 1 – 3

    Visual hierarchy, typography, grid systems, and the designerly habit of looking. You ship a brand-system case study built from a real brief, reviewed live by your mentor and the cohort.

    Portfolio piece: Brand identity system for an assigned local business.

  2. Chapter 02

    Research, users, and the problem frame

    Weeks 4 – 6

    Generative and evaluative research, synthesis, and writing a problem statement a team can actually build against. You run five user interviews and ship a research deck.

    Portfolio piece: Research synthesis for a product or service of your choosing.

  3. Chapter 03

    Interaction, interface, and design systems

    Weeks 7 – 9

    Wireframes to high-fidelity prototypes, component logic, accessibility, and the discipline of designing inside a system. You ship a clickable mobile or web product.

    Portfolio piece: End-to-end product design case study, prototype included.

  4. Chapter 04

    Portfolio, panel review, and the job hunt

    Weeks 10 – 12

    You assemble the three pieces into a portfolio site, rehearse the case-study presentation, and present to the external hiring panel of 40+ design directors from our partner companies.

    Capstone: Live portfolio review with an external hiring panel.

Senior product mentor at her studio desk, sketchbook and Figma file open during a working afternoon.

The 1:8 mentor model

Every student is paired with a working senior designer. Not a tutor. Not a TA. A practitioner.

Our mentors are senior designers currently shipping work at companies like Airbnb, Figma, IBM, Shopify, Atlassian, and a roster of independent studios. Each cohort is matched into small groups of eight, and your mentor reviews your work every week, writes the critique you actually needed, and stays on for a 90-day post-graduation office-hours window.

The mentor-to-student ratio is 1:8, the lowest in the online bootcamp category. We keep it that way on purpose. It is the single largest line item in our budget, and the single largest reason our graduates get hired.

  • 64 contracted senior designer mentors across UX, product, and graphic disciplines.
  • Mentors are paid for the time they spend with students, not by the cohort.
  • Mentor match considers your target discipline, time zone, and portfolio direction.
Meet this term's mentor cohort →

A feature only IWTD I offers

Your portfolio is reviewed, on camera, by an external hiring panel of design directors.

In week 12, every graduate presents their portfolio to a live panel of 40+ design directors from our hiring partner network — the same people who interview candidates for open roles at their companies. The panel scores the work, asks questions, and writes a written review each student keeps.

We are not aware of another online design program that submits every graduate to an external hiring review as part of the curriculum. It is the reason a portfolio from IWTD I travels — it has already been read by the people it is being sent to.

Hiring partners who interview our graduates first

Shopify Atlassian Airbnb Figma IBM Squarespace Webflow Adobe Dropbox Spotify

Plus 380+ independent studios and agencies who list IWTD I graduates in their interview pipelines.

An external hiring panel of design directors reviews a graduate's portfolio in the final week of the program.
A live portfolio review session · Cohort 13, March 2026

The next cohort begins May 11, 2026. Applications are reviewed on a rolling basis until the cohort closes.